Other than DAB Digital radio internet radio (simply being radio that is streamed or transmitted through the internet) is the most popular platform to listen to the radio as it is easily accessible to most people. It is a continuos stream that can be paused and stopped at anytime, a feature that is not available on digital radio, many radio internet stations are associated with terrestrial radio stations but some are purely just internet radio stations. (these are mainly amateur productions) Internet radio is accessible to people from all over the world which increases your chance of picking up more listeners, although some radio stations don't broadcast outside its home country for example CBS radio which is only broadcasted in the US.
Ustream is the main website for streaming live internet radio and video. It is a network that consists of a variety of live audio and video streaming and is also used to stream huge events around the world, it was used during an election in America in which viewers and listeners could ask questions through the streaming site. Celebrites also use Ustream for question and answer sessions with fans in which the fans can see them live and type questions on a live chat and then the celebrity can then answer them, the stream can also be connected to social network sites such as Twitter and Facebook, Jason Mraz is just one musician who has used this method to connect to his fans. U2 also streamed a whole gig they did in New York through Ustream and picked up millions of viewers.
Our radio show will stream live through Ustream on the Stratcast website so can potentially be listened to by thousands or even millions of people. Our shows will remain on the Stratcast archives and will be available to listen to thorugh Ustream whenever the listener please, our video products will also be available to watch thorugh Ustream.
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